MEET ISABELLA THE CO-FOUNDER AND THE CREATIVE MIND BEHIND RUSH POWER. WITH A BACKGROUND IN SOCIAL MEDIA, ADVERTISING AND PR, SHE KNOWS HOW TO BRING THE BRAND'S ENERGY TO LIFE. AS A FITNESS LOVER, ISABELLA IS JUST AS HAPPY CRUSHING A HEAVY LIFT AS SHE IS TAKING A LONG WALK OR A HIIT CLASS. WHEN SHE'S NOT IN THE GYM, YOU'LL FIND HER WITH AN ICED LATTE AND A GOOD BOOK AT THE NEWEST COFFEE SPOT IN TOWN - OR SPENDING TIME ON HER NEXT CREATIVE ENDEAVOR.